Are your logos invisible to users with visual impairments? Without alt text, logos become inaccessible to individuals relying on screen readers, leading to confusion and missed opportunities for brand recognition. In this post, we explain why alt text for logos is crucial for accessibility, improving SEO, and building trust with all users.

Alt text can be an incredibly useful tool for those with visual impairments, but have you ever considered the benefits that inclusivity brings to brands? Our latest blog post dives into how this simple yet powerful tool enhances web accessibility and SEO for organisations, making content more inclusive for users with visual impairments whilst also boosting search engine rankings, driving traffic, increasing customers, and fostering a positive brand image.