Maximising Engagement Through Inclusive Email Marketing Practices
Ensuring your email marketing is accessible to all is essential to customer conversion. This post explores how to make email marketing accessible for all by using inclusive email design that improves engagement and complies with accessibility standards.
The Role of Accessibility in Mobile-First Web Design
With so many people using their phones to browse the web, having a mobile-friendly website is a must. But it’s not just about making things look good on small screens— it’s about making sure everyone, including people with disabilities, can use your site easily. In this post, we’ll break down why mobile accessibility matters and share simple tips to make your website more inclusive for all users.
How Accessible Design Can Improve SEO
If you're looking to improve your website's search rankings, accessible design might be the key you've overlooked. This blog explains how accessibility best practices like alt text, clear site navigation, and mobile optimisation, can boost your SEO, enhance user experience, and help you rank higher on search engines like Google.
Enhancing Web Accessibility With Effective Alt Text for Images
Did you know that 2.2 billion people worldwide have visual impairments? This article explores how alt text can significantly improve web accessibility, guiding you through best practices and common mistakes to ensure your website is inclusive and optimised for all users, including those who may need additional digital adjustments.
Why Alt Text is Necessary for Logos
Are your logos invisible to users with visual impairments? Without alt text, logos become inaccessible to individuals relying on screen readers, leading to confusion and missed opportunities for brand recognition. In this post, we explain why alt text for logos is crucial for accessibility, improving SEO, and building trust with all users.
How Alt Text Can Benefit Both Brands and Customers
Alt text can be an incredibly useful tool for those with visual impairments, but have you ever considered the benefits that inclusivity brings to brands? Our latest blog post dives into how this simple yet powerful tool enhances web accessibility and SEO for organisations, making content more inclusive for users with visual impairments whilst also boosting search engine rankings, driving traffic, increasing customers, and fostering a positive brand image.