Understanding Colour Blindness in Digital Design
Colour blindness affects millions of people globally, impacting their experience with digital interfaces. In this post, we explore how colour vision deficiency (CVD) affects users, especially when navigating designs reliant on colour, and share practical strategies to ensure accessible, inclusive design for all. From enhancing colour contrast to avoiding reliance on colour alone, we offer key insights to improve the usability of your digital content for everyone.
Maximising Engagement Through Inclusive Email Marketing Practices
Ensuring your email marketing is accessible to all is essential to customer conversion. This post explores how to make email marketing accessible for all by using inclusive email design that improves engagement and complies with accessibility standards.
5 Accessibility Considerations for Supporting Users with Cognitive Impairments
Struggling to make your website accessible for users with cognitive impairments? Cognitive challenges such as memory, attention, and problem-solving difficulties can create barriers for users navigating complex websites. In this blog, we explore five essential strategies to simplify your platform, from clear navigation to reducing cognitive load, ensuring inclusivity, and creating a more user-friendly digital experience for all.