Maximising Engagement Through Inclusive Email Marketing Practices
Ensuring your email marketing is accessible to all is essential to customer conversion. This post explores how to make email marketing accessible for all by using inclusive email design that improves engagement and complies with accessibility standards.
Accessibility Beyond the Web: Making Digital Documents Compliant
Ensuring accessible documents goes beyond websites — digital files like PDFs, Word documents, and presentations must also comply with accessibility standards. By creating screen reader-friendly documents through proper headings, alt text for images, and structured tables, we can make sure everyone, including those with disabilities, can access and engage with digital content. Whether you're improving PDF accessibility or using document accessibility tools, these simple steps help make digital documents accessible and inclusive for all users.
The Role of Accessibility in eCommerce - Enhancing Online Shopping and Spending
Did you know that inaccessible websites cost UK businesses approximately £274 billion in lost revenue annually? This staggering figure, which is reflective of the spending power of disabled people and their families in the UK, highlights the crucial role of accessibility in eCommerce success. This blog post covers the essentials of an accessibility audit and how you can open up shop for a large market of those who need additional considerations when navigating online websites.
What to Expect from a Web Accessibility Audit and How to Prepare
A web accessibility audit ensures your site is usable by everyone, including people with disabilities. It involves checking for issues like unreadable text or missing captions, using both automated tools and real-world testing with assistive technologies. Preparing by understanding basic accessibility principles and fixing obvious issues ahead of time can make the process smoother. In the end, it helps you create a more inclusive, user-friendly website for all.
What is Testing and Validation?
Is your website truly accessible to everyone? Accessibility testing and validation ensure your platform works seamlessly for all users, improving both compliance and user experience. Discover how these crucial steps can benefit your business. Read more in our blog!